A cut above

Consultative Marketing Services

25 years of experience in marketing consultancy means you get real strategies that your business can implement. We’ve worked with global brands as well as UK SME businesses, creating bespoke strategies to help them succeed.

Brand Strategy – From customer focus groups to brand architecture and umbrella/house brand strategies, we help to create the right brand perception.

Product Naming – Creating the strategy required to develop new product names.

Marketing Strategy – Understanding your product matrix and aligning it to your target audience.

Creative Agency Vetting – Identifying and recruiting the skill sets needed to deliver your projects.

Creative Brief Writing – Understanding your goals and objectives and relaying them clearly to creative agencies.

Staff Training – Upskilling your marketing department from managers to juniors.

Building Internal Marketing Team – From interviewing to providing additional training and team member development.

Digital Engagement Strategy – Developing your social media and online content strategy to educate your target audience and increase brand awareness.

CRM Marketing Integration – Creating a series of strategies that will allow you to capture and harness your clients’ information, speeding up lead generation and conversion.

Find out how we could help you by contacting
[email protected]  +44 07980 578015

Export Sales Rise Due To New Branding & Packaging Strategy

Working in partnership with Lister Shearing we delivered:

  • Marketing strategy for external communications and internal staff communications.
  • Branding of the overarching company as well as the sub-brands underneath it.
  • Packaging design and strategy.
  • Product websites.
  • Advertising, including translated international adverts in overseas magazines.

Simon Freegard, Global Sales Manager at Lister Shearing: “We had struggled on with the same packaging for nearly ten years and our products were feeling dated, despite continuing to make innovations in the product design and manufacturing. By engaging with Chris to provide marketing consultancy and redesign our packaging we created new interest in the market and got retailers really excited about our products again.

“Chris took us through the strategy and design process with the aim to change brand position and increase sales. Chris and his team undertook a complete rebrand of Lister Shearing, internal and external communications. They delivered a fresh new look, allowing us to go back into the marketplace and re-engage with our customer base. We can clearly see the correlation between the new product brand & packaging strategy and the sales increase in all territories.”

We really value British manufacturers and enjoy helping them to improve their communications. Over a two year period we completed marketing campaigns in over 10 countries for Lister Shearing.

Here are some of the organisations we have worked with over 25 years